Logo
We design powerful corporate logos that are simple, unique, and convey meaning. The graphic design process begins with an assessment of your Vancouver business needs and ends with solid design principles. Your logo is the personality of your business and the basis of each first impression. A logo is not just a cute font with drop shadows, embossing, and an ambiguous swoosh shape. A professional
logo is the fastest way to build credibility. The logo graphic design should reflect the quality of the products or services you offer. A poor quality logo suggests an inferior product or service. Inconsistencies
between perceived and actual value can have mixed results for your
business. We believe that a memorable logo represents every positive experience a customer has ever had with your company. A poor logo graphic design has no holding value; your branding efforts are essentially useless. The logo graphic design is the foundation stone for building a brand identity in Vancouver.
Brand Name and Slogan
Your brand name and slogan can have a tremendous impact on how
your (potential) customers perceive your organization. Unfortunately,
in the start-up stage it is common to overlook these important brand
elements. Many businesses default to the founder's name or a geographic
location - which often say very little about the benefits or "feel"
of the product itself. Naming involves rigorous brainstorming and
a clear understanding of your marketing position. A slogan or tagline
is an excellent opportunity to state your competitive advantages and
add value to your brand name. The branding process is far more than just graphic design.
Stationery
You may have heard the pitch “there are millions of cards floating around in the world… does yours stand out?” Perhaps you considered the business card with the hologram background, the delightfully contoured font type, or a design from the big book at your quickie print shop. Unfortunately, good stationery is not always about “standing out.” Our stationery packages focus on building trust through custom designs that accurately represent your business. Every business is different - you deserve more than stock stationery graphic design! We design letterhead, business cards, envelopes, mugs, sticky note pads, and more.
Brand Identity Guide/Consulting
We provide all the guidance you need on when and how to use your logos, brands, and other graphic design elements. This includes marketing advice on how to cater to your target market, aristic direction, and, technical assistance on file formats. The key to a successful corporate identity is consistency. Repetitive shapes and colors and design styles will give your business a crisp, professional look that says you care about details. There are many things that can go wrong from screen to print. We have a solid understanding of precise pre-press procedures. We can also provide consulting for paper specifications, printing techniques, and strategies that can save you money or give you a unique look to stand out from other Vancouver companies.
